Apple is expected to unveil new products, including the iPhone 16 series, on Sept. 10, with South Korea possibly joining the first wave of launch countries for the first time, indicating an intention to target Samsung’s Galaxy series stronghold.
According to a Bloomberg report on Aug. 24, Apple plans to unveil the iPhone 16 series, new Apple Watches, and AirPods on Sept. 10, with official sales starting on Sept. 20. Apple has traditionally showcased its latest iPhones and other products at Apple Park every September or October.
The new products are expected to feature Apple’s AI technology, known as Apple Intelligence. The iPhone 16 Pro models are rumored to include a dedicated button for photography, though Bloomberg noted that the design will likely remain similar to last year’s iPhone 15 series.